Objection handlers

An objection handler (digital or printed) is an intuitive tool that allows customer-facing teams to confidently address commonly encountered stakeholder objections with relevant responses that are evidence-based.

Purpose of an objection handler:

  • Identify and address commonly encountered stakeholder objections
  • Provide company-approved responses for customer-facing teams
  • Ensure consistency and accuracy of corporate messaging

Our in-house team of PhD-qualified medical writers will work together with you to articulate the likely objections your product or technology may face from payers. Based on these, we will develop a set of evidence-based and company-approved responses to handle these objections. As a part of this process, we can also interview affiliates to gain a better understanding of known and/or anticipated objections.

We are part of Decision Resources Group (DRG), a subsidiary of Piramal Enterprises Ltd.

DRG offers best-in-class, high-value data, analytics and insights products and services to the healthcare industry, delivered by more than 1,000 employees across 17 offices in North America, Europe and Asia.

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